President Obama

"Obama is a multiplatform natural: He’s done books and audiobooks; he commands audiences on both YouTube and from the podium; he BlackBerrys; he makes a nice photo. He recognizes that, in the same way a blog can’t survive on just one post a day, a presidency can no longer survive on one message per day or one press conference per year. Instead, you have to turn on a fire hose."

New York Magazine

President Obama knows what's up.